Hyundai previews a new range-topping G90 luxury saloon

Hyundai has revealed the first rendering of its new range-topping G90 luxury saloon, which is named EQ900 in Korea. The elegantly designed, technology packed G90 hints at the recently-launched Genesis brand’s design identity and future direction.

Woong-Chul Yang, Head of Hyundai Motor R&D Center and Vice Chairman of Hyundai Motor, said, “Genesis’ new large luxury sedan G90 will deliver a concept of ‘New Luxury’ to our customers. The G90 sits at the pinnacle of the Genesis brand and demonstrates how we apply our human-centered values to give our customer true satisfaction in every aspect of the vehicle ownership experience.”

As the Genesis brand’s flagship model, G90 is a blueprint for change and innovation that will distinguish the Genesis brand. Majoring on ‘human-centered’ technology combined with engaging driving dynamics, G90 boasts a raft of world-best safety features and technological innovations to set itself apart in the luxury market.

G90 also showcases the Genesis brand’s hallmark design style ‘Athletic Elegance’, interpreted by the newly-formed Prestige Design Division to bring graceful and profound elegance to G90’s significant proportions. Crowned by the Genesis emblem, the grand radiator grille combined with sophisticated headlamps communicates the car’s dynamic, future-orientated character. A theme that flows along a body-length character line to the long and agile rear lamp cluster completes the Athletic Elegance of G90.

The launch of G90 is scheduled for early next month in Korea.

Hyundai G90 rendering

 


RELATED POSTS

Kia GT4 Stinger concept teased for Detroit Auto Show
2015 Ford Mustang GT350 spied, could debut in April at the Chicago Auto Show
Mystery Volkswagen Golf GTI prototype spied on the 'Ring, very likely the Club Sport version
Volkswagen Golf Edition concept unveiled for the 40th anniversary of the Golf
All-new 2015 Volkswagen Passat Saloon and Estate revealed [videos]
Afzal Kahn and Ant Anstead team up for unique Defender and retro-styled Barchetta
Bugatti Grand Sport Vitesse "1 of 1" inspired by Bugatti history revealed
Volkswagen Sport Coupe Concept GTE previews a new progressive design language
Tesla Model X crossover revealed, 0-60mph in just 3.2 seconds
Honda and Kabuku unveil 3D printed micro commuter
The UK's favourite cars
Beautiful! Restored one-off XK120 by Pininfarina unveiled at Pebble Beach