Ford's October 2010 sales storm ahead

Ford’s lead in the UK marketplace has been reinforced up to October 2010, according to figures from the SMMT (Society of Motor Manufacturers and Traders). The company led car sales in October, with 16,344 new registrations, making a total registration count of 246,770 for the year to date. Compared with October 2009, Ford’s car retail share increased by 0.4% to 10.8%, while its share of the ‘private’ segment went from 8.9 to 9.4%; this reflects sales to individual customers in the retail market.

The ever-popular Fiesta remained the UK’s best seller, with 5.4% of the market in October. Meanwhile, in the commercial vehicle sector, sales were up by 1,922 units as compared to October 2009 and the to-date sales, at 52,335, rose by 4,803 units. This rise was spearheaded by the Transit, which netted 4,162 sales in October, 1,829 up on last year’s figure.

Ford MD Nigel Sharp said, “Our disciplined approach to the market is supported by a clear pricing and communications strategy that is helping to further build the positive perception of the blue oval brand.”


RELATED POSTS

David Brown Automotive teases their first car, based on Jaguar XKR
BMW X4 spied with less camouflage, shows more of its front
New Peugeot 308 is European Car of The Year 2014
Homemade video ad for a 1993 Volvo 254GL is just insanely awesome
Jaguar F-Type along with legendary C-Type, D-Type and E-Type on the track
Could driving license really change your life?
Mercedes-AMG GT Roadster rendered with a black soft top
Bentley Grand Coupe digitally imagined as a new Brooklands
Rinspeed Budii autonomous concept revealed for 2015 Geneva Motor Show
Rare 'barn find' 1954 Bentley R-Type Continental Fastback sold for £739,000 at Barons
Renault Alaskan Concept previews a new global pick-up
New Ford headlights won't blind oncoming drivers
Tags: , ,
linode.com