Daihatsu has decided to cease sales of new vehicles in Europe as of January 31, 2013 due to increasing development costs to comply with regulations in Europe and the appreciation of the yen against the Euro.
Since 2008, European sales have declined 33% to just 19,300 units in 2010. The most successful year for the brand was 2007, when they sold 58,600 vehicles.
Daihatsu currently sells new vehicles in approximately 10 countries. However, Daihatsu will continue after-sales services, including supply of spare parts, and warranty work for its vehicles beyond that date.