BMW Presents First BMW i Store In London, Doors Open On 25th July

BMW has released details abouts its first BMW i Store worldwide in London. This new showroom offers a completely new brand experience focused on sustainable mobility.

The event to preview the new BMW i Store was hosted by Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW.

Ian Robertson said: “BMW i Park Lane marks a completely new approach. Situated next to BMW Park Lane and MINI Park Lane, it gives people a perfect opportunity to learn more about electromobility and get close to our future electric and plug-in hybrid BMW i vehicles. This is a further demonstration of our commitment to electromobility.”

During the event BMW unveiled the new i Pedelec concept, that features a foldable, aluminum and carbon fiber frame which enables two of them to be stored in the i3’s boot.

Also on display was an advanced version of the BMW i3 Concept with an interior that uses sustainable natural materials. The BMW i3 Concept can be viewed at BMW i Park Lane, together with the BMW i8. The BMW i3 fully-electric vehicle will be available to customers from late 2013 and the BMW i8 plug-in hybrid in 2014.

BMW i Park Lane store will officially open its doors on 25th July.

PRESS RELEASE (click to expand)


RELATED POSTS

2014 BMW X3 facelift revealed, priced from £30,990
Land Rover Defender gets a new modern front look by Kahn Design
2015 Volkswagen Touareg facelift revealed
BMW M5 30th Anniversary Edition leaked with 592bhp
British buyer pays £6.2m for McLaren F1
All-new 2015 Audi RS 3 Sportback revealed with 362bhp
Which wacky racer are you?
New second-generation 2015 Audi R8 revealed for Geneva debut
Volvo V40 Carbon Edition introduced for limited markets
Ford Mustang – Here's To 50 Years!
New Mercedes-AMG E 43 4MATIC revealed
How WAVs Have Transformed the Lives of Those With a Disability
Tags: , , , , , ,