A year ago Ford unveiled the Escort Concept at the Shanghai Auto Show. This time at Auto China 2014 in Beijing, they have unveiled the all-new production spec Escort, specifically designed for the Chinese market.
Built on Ford’s global C-car platform(global Focus), the all-new Ford Escort features a fuel-efficient 1.5L Ti-VCT engine.
Overall design is very clean with Aston Martin-inspired grille and wraparound taillights. The same can be said about the interior, which is quite plain, especially when compared to the global Focus, but there is enough space at the front and rear, while the trunk is big enough for most families.
There is also a Device Dock for tech savvy people, above the vehicle’s centre console, introducing a new way to store, mount and charge devices such as mobile phones, MP3 players and satellite navigation systems, seamlessly integrating them into the in-car entertainment system.
Connect Radio system allows the driver to connect a smart phone to the vehicle’s radio using Bluetooth.
The Escort will join Ford Focus to provide more choices for consumers in China’s compact car segment, which is expected to grow to 7.2 million vehicles by 2017. That’s a huge opportunity for automakers and bigger than the total auto market in Germany, the UK and France combined.